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What To Blog About - Finding A Blog Niche | How to Start a Blog Series #3

One of the most common challenge that many bloggers face today is what to blog about.
So if you are one of those who are struggling to find the right niche to blog about, keep
reading.

Finding the right niche or topic for a blog always seems to be the first hurdle that many
people struggle to decide when they create a blog. But it is an important process because
you need to be able to visualize ahead of time where your blog is going in the future. You
need to see the bigger picture so that you can slowly put the pieces together, one blog post
at a time. By doing this, you are building a strong foundation for your niche-specific blog.
By having a clear vision of what your blog is all about and how you see your blog in the
future, you can then start mapping out your plans early and act on those plans diligently in
order to progress towards those goals and reach the level of success that you envisioned
for your blog.

Part of mapping out your blog plans is coming up with blog post ideas. Blog post ideas are
dependent on your blog niche. Therefore, the sooner you can figure out your blog niche,
the faster you can start planning you blog posts, and build your blog, one post at a time.

Finding Your Niche. To make the process simpler for you when finding the right niche,
think of the things that you are passionate about, the things that you love to do on a regular
basis.

I strongly suggest that you don’t just jump into a niche that you know nothing about or
you are not into it, simply because you observe that many bloggers are doing it.
For example, there are many bloggers that are blogging about beauty and makeup (as an
example for the ladies). But if you wear makeup once in a blue moon then it might not be
such a good idea to write about makeup since you have limited knowledge or hardly no
experience about the subject.

It is harder to preach something when you do not live the lifestyle nor do not do what you
preach. I mean, you can, but it will take you a lot more time, energy and effort to write
those type of blog posts because you also have to do additional research and figure out the
niche itself, aside from constructing a blog post.

A great way to start in finding the right niche for yourself is to ask yourself some of these
simple questions:

What are the things that you love to do?
What are your hobbies?
What are your interests?
What keeps you motivated and going on a regular basis?
It can be anything, really. Pets? Health? Exercise? Music? Playing instruments?
Technology? Real estate? Business? Design? Arts? Crafts? Giving advice or helping
others?


One great thing about blogging is that you have the option to choose whatever topic works
best for you that you are comfortable writing about.
The best part about blogging is that you are pretty much your own boss, you run the show
and you have the control and the power to choose what you want to write about, it’s
entirely up to you, except for the illegal and prohibited topics like pornography, hate
crime, etc.

Why Finding The Right Niche For You Is Important. A blog is your center stage, with
potentially the world as your readers or audience. So your creativity and imagination will
play an important role in how well you present your blog, one blog post at a time.

Whatever topic you blog about, people who are passionate about the same topic, or are
going through the same thing you go through, basing on the stories and experiences that
you share on your blog, they will be able to relate to you more on a personal level and
they are more likely inclined to follow you. You will develop a following if you put up
enough valuable contents that your audience can relate to.

One of the main reason why it is so important that you have to consider the things that
interests you and what you are truly passionate about is because it will give you the ability
to produce better and more believable contents on a regular basis long term because you
love doing it, you enjoy doing it. Your readers will be able to tell when you are passionate
about your blog. Having the drive and motivation coming from within you, being
passionate and loving what you are doing will show in your work and your readers and
audience will be able to sense that.

When you choose to write about a niche that you actually love or you are passionate about
then it will come out naturally from you and the process will be a lot smoother and
enjoyable.

If you are enjoying what you are doing, then being able to maintain your blog and
consistently put out good contents for your readers will become second nature to you,
instead of having a heavy weight that you have to carry all the time if you don’t enjoy the
process.

A common reason why there are blogs that die down after months or just few years of
having them is because the bloggers themselves lack the motivation and the drive to write
anymore blog posts because the topic doesn’t excite them anymore or they ran out of ideas
about the topic because they have limited knowledge or expertise on the subject.
That’s why finding the right niche for your blog is so much more than what is popular,
what is trending, or what everyone else is doing. It is more about you, evaluating yourself,
the things you love to do or what you are passionate about.

Stay Focus On A Specific Niche. By all means, try to stay away from a general topic
blog. Meaning, try to stay away from having a blog with no clear concise topic. With a
general blog, a blogger usually just blog about whatever topic comes to mind.

It’s been proven time and time again that most people cannot please everybody. If you try
to cater to everybody, there is a good chance that you ended up catering to nobody.
Come to think of it, if one day you are writing about makeup and beauty products, and
then the next blog post is about crafting, then another post is about animals. There is
obviously no clear, concise blog topic going on and this can be very confusing, scattered
and all over the place, don’t you think so too?

How do you think your audience would feel?

By doing this, there is a huge tendency that you are going to lose valuable loyal readers
and followers and some may even un-follow or unsubscribe if they feel lost and confuse
about what your blog is really about.

Granted, you may be interested in makeup, crafting, and animals, but your readers may
not be all interested in the same topics combined as you are.

If you can find the right balance between what you love and what your readers love, then
that would be the ideal case. You need to find that common ground in your blog that you
and your readers can virtually meet and be able to enjoy each other’s presence discussing
a specific topic that you all are passionate about and/or can relate to.

The more niche specific your blog is, the better chances you have of attracting highly
targeted readers that are truly interested in most if not all of the blog posts that you will
publish.

It is worth noting that having a specific-niche blog will attract specific readers that are
most interested in your specific niche, therefore, your readers will ended up being a highly
targeted audience, which means that majority of them will most likely re-visit your blog
and read your future blog entries because they know exactly the type of contents you
share, so the possibility that these readers will stick around, remain as followers, and
looking forward to your upcoming blog posts are higher.

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